@IAN_COGNITO
![](https://cdn.shopify.com/s/files/1/0625/9566/1975/files/ian_cognito-1688559641761.jpg?v=1704547174)
Joining Instagram in 2012 as an early-adopter, I slowly noticed that my photos of watches received more attention and engagement. It was around 2015 that I decided to post about watches exclusively and grow my collection. The passion for this hobby has allowed me to work with many microbrands and established brands like Hamilton , Oris, and Citizen .