WatchDNA — All Blogs https://watchdna.com From collectors to curious minds —we're building a global community of watch lovers. Discover trusted brands, authorized dealers, and the stories behind every tick. en 60 WHEN WATCHMAKING ENTERED THE WORLD OF VIDEO GAMES https://watchdna.com/blogs/watch-enthusiast/when-watchmaking-entered-the-world-of-video-games https://watchdna.com/blogs/watch-enthusiast/when-watchmaking-entered-the-world-of-video-games WHEN WATCHMAKING ENTERED THE WORLD OF VIDEO GAMES

Discover how watchmaking and video games come together through five collaborations that bring iconic universes beyond the screen. From Resident Evil and Metal Gear Solid to Death Stranding, James Bond and Call of Duty, these timepieces connect two worlds where design, identity and storytelling go hand in hand.

]]> Hamilton Mario_De_Furia Omega Seiko GPHG: THE ART OF WATCHMAKING AND A VISION FOR THE FUTURE https://watchdna.com/blogs/ecosystem/gphg-the-art-of-watchmaking-and-a-vision-for-the-future https://watchdna.com/blogs/ecosystem/gphg-the-art-of-watchmaking-and-a-vision-for-the-future GPHG: THE ART OF WATCHMAKING AND A VISION FOR THE FUTURE

Raymond Loretan, President of the GPHG Foundation, joins Thomas J. Sandrin, founder of WatchDNA, to discuss the mission of the Grand Prix d'Horlogerie de Genève, its international reach and its commitment to the future of watchmaking.

]]> GPHG Thomas_J_Sandrin A NIGHT AT THE ARCHIVES: A LOOK AT THE ART OF SWATCH https://watchdna.com/blogs/experts_story/a-night-at-the-archives-a-look-at-the-art-of-swatch https://watchdna.com/blogs/experts_story/a-night-at-the-archives-a-look-at-the-art-of-swatch A NIGHT AT THE ARCHIVES: A LOOK AT THE ART OF SWATCH

Swatch brings its artistic heritage into the present with AI-DADA, a new creative experience that invites watch enthusiasts to design unique timepieces inspired by more than 40 years of the brand’s archives. A celebration of art, individuality and the creative spirit that has shaped Swatch from the beginning.

]]> Rhonda_Riche Swatch French Watch Week 2026: Celebrating the Art of French Watchmaking https://watchdna.com/blogs/ecosystem/french-watch-week-2026-celebrating-the-art-of-french-watchmaking https://watchdna.com/blogs/ecosystem/french-watch-week-2026-celebrating-the-art-of-french-watchmaking French Watch Week 2026: Celebrating the Art of French Watchmaking