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FROM COLLECTORS TO CURIOUS MINDS, WE'RE BUILDING A GLOBAL COMMUNITY OF WATCH LOVERS.
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Watchmaking 101

Watchmaking 101

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The World of Watches

The World of Watches

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BLANCPAINPaudex/Le Brassus, Switzerland, since 1735
BLANCPAIN OFFICIAL

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FOUNDED
1735
HEADQUARTERS
Paudex/Le Brassus, Switzerland

“INNOVATION IS OUR TRADITION” Marc A. Hayek – CEO Blancpain Blancpain is the oldest watch company in the world, having been founded in 1735. After all these years, the Maison is still as dedicated to innovation as it was when it was first established, and it continues to push the boundaries of what a watch...

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FEATURED ARTICLE

THE BLANCPAIN LADY B: AN ICON RESURFACES EXPERTS STORY · OCT 2026 THE BLANCPAIN LADY B: AN ICON RESURFACESBlancpain brings a remarkable chapter of its history back to life with the Lady B, a modern interpretation of the 1956 Ladybird Bullet. Inspired...
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WE ARE NOT AN E-COMMERCE SITE.
We do not sell watches, and we do not receive any commissions for connecting you with brands and their Authorized Dealers.
Instead, we are building a comprehensive database allowing readers to compare collections, explore free listings, and access trusted content, all in one place.
Our mission is to become the go-to directory for All Things Watches.

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Global Watch Shows & Exhibitions

Discover the latest watch fairs, exhibitions, and industry events from around the world, all in one place.

Watches & WondersGeneva5 – 11 April 2027Read our coverage Time to WatchesGeneva · Las Vegas5 – 10 Apr · 2 – 6 Jun 2027Read our coverage Basilia Jewellery & Watch FairGeneva8 – 11 April 2027Read our coverage HKTDC Watch & Clock FairHong Kong1 – 5 September 2026Read our coverage Timepiece ShowToronto26 – 27 September 2026Read our coverage Windup Watch FairNew York16 – 18 October 2026Read our coverage
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WatchDNA is a technology-driven communication platform connecting brands, authorized retailers, media, and collectors through multilingual editorial content, intelligent discovery tools, verified retailer matching, and AI-enhanced user experiences. By making the global watch ecosystem easier to explore and understand, WatchDNA transforms how people engage with watchmaking.

"Your quest for the perfect timepiece is a journey we're excited to be a part of."

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Swiss Independent Watchmakers Pavilion + Horopedia + World Watch Day
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