Invicta Watch Group
Invicta Watch Group traces its origins to 1837,
when Raphael Picard founded the company in La Chaux-de-Fonds, Switzerland.
Originally dedicated to crafting high-quality mechanical watches at accessible prices,
the brand’s name—Invicta, meaning “invincible” in Latin—has long represented resilience and innovation in watchmaking.
After being re-established in Hollywood, Florida, in 1991 under investor
Eyal Lalo, Invicta evolved into a global powerhouse known for its bold designs and “affordable luxury” philosophy.
The company’s watches combine Swiss precision with modern flair, offering robust stainless-steel cases,
flame-fusion crystals, and distinctive oversized dials.
In 2016, Invicta Watch Group expanded by acquiring the historic Swiss brand
Glycine,
reinforcing its commitment to preserving traditional horology while pursuing modern innovation.
The Group also owns
TechnoMarine
and
S. Coifman
,
extending its reach across luxury, sport, and lifestyle markets.
With headquarters in Florida, USA, and a continued Swiss design heritage,
Invicta Watch Group today represents a fusion of craftsmanship, accessibility,
and bold expression—offering over 30 collections that blend technical mastery
with distinctive visual identity for collectors and enthusiasts worldwide.
