TESSÉ WATCHES UNVEILS THE CRIMSON DRIVE: A BOLD NEW ADDITION TO THE MICHEL GMT LINE

TESSÉ WATCHES UNVEILS THE CRIMSON DRIVE: A BOLD NEW ADDITION TO THE MICHEL GMT LINE

Toronto, Canada – Sept 1st, 2025 – Tessé Watches, the independent Swiss-made microbrand known for blending 1970s design heritage with modern craftsmanship, announces the release of its latest Michel GMT variant: the Crimson Drive.

 

Inspired by the vibrant spirit of 1970s motorsport and the golden age of independent travel, the Crimson Drive captures the essence of speed, precision, and freedom. Its deep red dial, paired with the iconic Michel GMT case, delivers a striking new interpretation of Tessé’s debut model.

 

The Michel GMT collection was born from founder Thomas Brissiaud’s search for quality, refinement, and meaning in watchmaking. After years of development and collaboration with multiple manufacturers, the model was entrusted to Swiss artisans to ensure uncompromising standards. The Crimson Drive continues this legacy with bold style and enduring precision.

 

Following a successful Kickstarter campaign earlier this year, Tessé Watches is proud to announce that orders placed by backers are now being shipped out to clients worldwide.

 

In addition, the Michel GMT is now available in multiple colorways, all in stock and ready to ship from the Tessé online store.

 

The Crimson Drive will debut at the Toronto Timepiece Show in September 2025, with orders available on the Tessé Watches website starting Sept 10, 2025.

 

Retail price of $2105 CAD (1340 € / $1560 USD)

 

About Tessé Watches

Founded in Canada, Tessé Watches is an independent microbrand dedicated to crafting timepieces that merge timeless design with personal storytelling. The brand’s name draws inspiration from a village where the founder spent much of his childhood, symbolizing the bond between memory, heritage, and design.

 

Thomas Brissiaud



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