Semper & Adhuc is an independent French watch brand based in Labouheyre, in the Landes department of southwest France. The brand's name is drawn from Latin — Semper meaning 'always', Adhuc meaning 'still' or 'yet' — expressing a philosophy of enduring presence and timeless continuity. An independent microbrand representative of a new generation of French watchmaking, Semper & Adhuc is part of the Francéclat network of French horological creators.