Founded in 1870 in Neuchâtel, Switzerland, Sandoz — Henri Sandoz & Fils SA — carries a legacy rooted in centuries of Swiss craftsmanship, with family origins in jewellery and clockmaking dating back to the 16th century. Henri Sandoz, the founder, devoted himself to the art of Swiss horology and led the brand to earn a rare recognition from the prestigious Neuchâtel Observatory, placing the Sandoz name among Switzerland's finest watchmakers.

After more than 150 years of know-how, Sandoz was relaunched under CEO Gregory Humair and Creative Director Rodolphe Cattin — a Swiss watch designer whose career spans OMEGA, TISSOT, LONGINES, and Franck Muller Watchland. Together, they set out to redefine what accessible independent watchmaking means today: timeless design, authentic craftsmanship, and honest value.

The new chapter of Sandoz is guided by a clear purpose — to create timepieces that combine design, precision, and lasting relevance, made for those who choose meaning over status. Independent since 1870.