MVMT (pronounced “movement”) was founded in 2013 by Jacob Fitzgerald and Kramer LaPlante. The brand was created with the goal of disrupting the traditional luxury watch market with affordable, high-quality watches. MVMT offers a range of men’s and women’s watches, including dress, casual, and sport styles. The brand’s watches are known for their minimalist designs, high-quality materials, and affordable prices. MVMT has a strong online presence, and its watches are sold through its website, as well as through select retail partners.. Today, MVMT is a rapidly growing brand, known for its combination of style, quality, and affordability, and has become a popular choice for consumers around the world.