Maison Alcée is a French horological brand founded by Alcée Montfort in Reims, France, with a singular and daring mission: to place the art of watchmaking directly in the hands of those who have always admired it from a distance. Rather than simply selling a timepiece, Maison Alcée offers a complete assembly experience — each kit containing 233 precision components and 17 professional watchmaking tools, allowing customers to build their own mechanical clock from scratch, in the comfort of their home. It is a concept that redefines what luxury in horology can mean: not mere ownership, but mastery.

The brand's Persée collection — offered in four distinct expressions (Or, Nuit, Azur, and Douce) — serves as the canvas for this experience. Each variant reflects a carefully curated aesthetic identity, from the warmth of gold to the depth of midnight blue, ensuring that the final object is as visually compelling as the process of creating it. The movements are manufactured in the Arc Jurassien — the France-Switzerland border region recognized by UNESCO for its watchmaking heritage — and developed in collaboration with Thierry Ducret, a Meilleur Ouvrier de France (MOF), France's highest distinction for artisanal excellence.

In 2023, Maison Alcée was awarded the Prix de l'Audace at the Grand Prix d'Horlogerie de Genève (GPHG) — the most prestigious award in global watchmaking, often described as the Oscars of the watch industry. The recognition consecrated the brand's vision: that the future of high horology is not only about what is made, but about the experience of making it. Since then, the brand has been featured in The New York Times, the Financial Times, and Le Point, confirming its status as one of the most original and consequential new voices in contemporary French watchmaking.