The Swatch Group established the watch brand Flik Flak in 1987. The firm specializes in the production of timepieces for children that are both of excellent quality and long-lasting. The objective behind the creation of the colourful and informative Flik Flak watches was to provide a means by which young children might acquire the skill of telling time in a manner that was both entertaining and instructive. The manufacturer provides a diverse selection of patterns for children, including those that include well-known characters, animals, and a variety of other amusing topics. The timekeeping at Flik Flak is renowned for its dependability and precision, and the company is also noted for its dedication to quality and safety. The timepieces produced by this manufacturer are made from long-lasting materials and are built to resist the wear and tear that comes with regular, daily activities.
Flik Flak
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1987
The Flik Flak brand is founded by the Swatch Group with the aim of creating high-quality and durable watches for children.
1988
Flik Flak launches its first collection of watches, featuring colorful designs and easy-to-read dials.
1990
Flik Flak expands its product range to include watches with popular children's characters, as well as watches with additional features such as alarms and timers.
2000
Flik Flak continues to expand its product range, introducing new collections with themes such as sports, nature, and music.
2010
Flik Flak partners with well-known children's brands, such as Disney and Hello Kitty, to create popular and engaging watch designs.
2015
Flik Flak launches a new range of watches with interactive stories that can be accessed through a mobile app, adding an educational and storytelling element to the watches.
