Champs Élysées

Champs-Élysées is an independent watch brand founded in 2011, born from a long-standing passion for watchmaking and inspired by the elegance and architectural spirit of Paris. The brand reflects the vision of its founder, who sought to create distinctive timepieces that combine refined design with a strong sense of identity. Each collection explores unique aesthetics while remaining faithful to the maison’s original inspiration.

2011

Champs Élysées SA was founded in Neuchâtel, Switzerland, by entrepreneur Keyvan Lamé, with the vision of creating luxury watches that combine Swiss watchmaking excellence and high jewellery aesthetics. (Brand history)

2014

Introduction of the Rive Blanche collection, featuring the distinctive water drop-shaped case inspired by the Seine River and Parisian elegance — marking the brand’s early signature design. (Collection launch)

2015

Release of the Estelle timepiece, a mechanical automatic watch with extensive diamond settings and mother-of-pearl dial, symbolizing Place de l’Étoile and further establishing the brand’s jewellery-watch identity. (Product launch)

2015

Unveiling of the Rive Blanche Papillon and Rive Blanche Nymphéas high-jewellery watches, featuring extensive gem settings and artistic inspirations from nature and Impressionist art. (High jewellery expansion)

FOUNDED

2011

HEADQUARTERS

Neuchâtel, Switzerland

WEBSITE

Champselyseeswatch.com