The Toronto Timepiece Show once again proved why it is one of the most authentic celebrations of horology in North America. More than just a showcase of legendary maisons and innovative independents, the event brought together a diverse community of collectors, watchmakers, and enthusiasts—all united by their passion for time.
Walking through the halls, you didn’t just see watches—you felt stories being told, friendships being formed, and history being celebrated.
Meeting the Community
One of the show’s biggest strengths is the opportunity to connect. As our founder Thomas put it,
“The whole idea of the show is to meet people—people you follow on Instagram, people you’ve never met before, all brought together by passion.”
From first-time visitors like Anna aka @Chrono.girl.life, who offers a woman’s perspective on watch collecting, to seasoned enthusiasts like Vaskar aka @watchfan.ca attending his second show, the sentiment was the same: Toronto has become a hub where the watch community comes alive.
Brands That Stood Out
Known for its aviation-inspird designs, AV8 showcased timepieces honoring aircraft from the Hawker Hurricane to the Spitfire. As their team explained, the brand’s DNA evolves from WWII heritage to modern jet engine inspirations.
Founded in 2014 by brothers Bob and Ari, Ferro introduced their retro-inspired Time Master 70 collection, available in striking silver, green, and blue dials, alongside their Swiss-made Paramat Collection.
With a spotlight on their new titanium Futello limited edition, Straum impressed with thoughtful design elements, like a curved strap tip that naturally follows the wrist.
Inspired by the heritage of Venice, Venezianico brought a touch of Italian artistry to Toronto with their elegant collections rooted in history and local craftsmanship.
At their Bloor Street showcase, Breitling highlighted the Navitimer Perpetual with its platinum bezel, true perpetual calendar movement, and luxury packaging—one of the weekend’s standout pieces.
Celebrating 50 years, Maurice Lacroix unveiled new variations of their Icon Collection, including easy-exchange straps, titanium builds, and a stunning purple ceramic dial.
Why This Show Matters
Beyond the product launches and limited editions, the Toronto Timepiece Show is about keeping watchmaking culture alive for future generations. As one attendee noted,
“If young people lose interest in watches and watchmaking, we are in trouble. Events like this keep the industry going.”
Independent brands are thriving, offering more choice than ever before. Collectors are the real winners—gaining access to creativity, diversity, and innovation that wouldn’t be possible without gatherings like these.
Closing Thoughts
From iconic Swiss maisons to bold independents, from first-time collectors to seasoned horologists, the Toronto Timepiece Show captured the essence of why we all fell in love with watches in the first place.
Thanks to Sean aka @Voiceovercop, who told us, “
Love what WatchDNA is doing—it’s such a brilliant concept to help educate people and bring them into the love of horology.”
The future of watchmaking is alive and ticking in Toronto. And this is just the beginning.
Discover more about the Timepiece shows.
