Jaipur Watch Company is an Indian artisanal watchmaker specializing in handcrafted luxury timepieces that transform historical artifacts, antique coins, and cultural heritage into functional art. Known for its "storytelling through watches" philosophy, the brand combines reclaimed materials (pre-independence coins, vintage typewriter keys, heritage wood) with Swiss/Japanese movements, creating historically significant wearable pieces. Key collections include Coin Watches (British Raj-era coins), Typewriter Key Watches (repurposed keys), and Art Deco-inspired designs, targeting history enthusiasts, collectors, and conscious luxury consumers who value cultural preservation and uniqueness. The brand’s design ethos centers on reviving forgotten narratives – each piece documents India’s heritage through materials like wood from 200-year-old havelis (mansions) or Partition-era artifacts. Unique selling points include limited-edition craftsmanship (each watch numbered), sustainable luxury (upcycled materials), and personalized provenance tracking.
Jaipur Watch Company
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2013
Founded by Gaurav Mehta in Jaipur, launching India's first micro-luxury watch brand with a focus on transforming antique coins into wearable history.
2015
Introduced the signature 'Coin Watch' collection using authentic British India-era silver coins, gaining recognition for cultural preservation.
2017
Launched the 'Typewriter Series', repurposing vintage typewriter keys into watch dials. Featured at India Design ID, establishing art-meets-horology niche.
2018
Collaborated with UNESCO for a limited edition 'Heritage Watch' supporting monument conservation, using stone from historical sites.
2019
Expanded to 'Wood Collection' with dials crafted from reclaimed heritage wood (e.g., 150-year-old haveli doors).
2020
Received international acclaim when Prime Minister Narendra Modi gifted a custom 'Pride of India' coin watch to Denmark's PM.
2021
Launched 'Partition Series' using artifacts from 1947 India-Pakistan Partition, documenting refugee heritage through horology.
2023
Debuted 'Astrolabe Collection' featuring astronomical instrument designs and collaborations with Indian astronomers.
2024
Opened experiential atelier in Jaipur, offering watchmaking workshops and material provenance tours.
