The festive season is approaching, bringing with it the opportunity to celebrate the moments that connect us with our roots, our loved ones, and our most meaningful traditions. This year, Rado invites watch enthusiasts to immerse themselves in a fantasy world inspired by the Swiss Alps, where three magical universes come to life to showcase three of its most emblematic timepieces.
Through an enchanting narrative, Rado imagines the journey of a comet made of magical dust capable of transforming everything in its path. From this gleam emerges an ethereal figure, similar to a guardian fairy with a mechanical heart, who guides us through dreamlike settings. Each of these worlds represents the essence of an exceptional watch.
True Square Open Heart: The Sparkle of Winter
The first destination is a realm of crystal, snow, and ice. It is the perfect backdrop for the Rado True Square Open Heart, a creation where white high-tech ceramic and diamond accents evoke the brilliance of snowflakes.
Its Open Heart design reveals the automatic calibre R734, a movement that showcases its inner life through the oscillation of the balance wheel. The rose-gold-tone hands add an elegant and festive touch. The twelve diamond indexes and the textured dial recall the purity of the Alpine winter.
This watch combines mechanical artistry, lightness, and aesthetic sensitivity. It is ideal for those seeking a contemporary piece with a poetic aura.
Captain Cook High-Tech Ceramic Chronograph: A Burst of Golden Stars
The journey continues toward a golden cavern shining as if it were the birthplace of stars. There we find the Captain Cook High-Tech Ceramic Chronograph, a timepiece that balances sportiness, sophistication, and advanced precision.
Its design blends black ceramic with rose-gold accents, giving it a bold and striking presence. The automatic movement R801 offers a 59-hour power reserve and a level of performance that exceeds typical Swiss precision standards.
With water resistance up to 300 meters, a box-shaped sapphire crystal, and monobloc construction, this watch is prepared for demanding adventures. At the same time, its golden elements make it perfect for festive celebrations under a clear night sky.
Centrix Diamonds: The Glow of Seasonal Spirit
The final destination takes us to a luminous desert accessed through a bright circular portal. This world pays tribute to the elegance of the Rado Centrix Diamonds.
The piece stands out thanks to its bezel set with 60 Top Wesselton diamonds, its brown mother-of-pearl dial that plays with light, and a bracelet that combines high-tech ceramic with rose-gold-tone stainless steel. Its refined design, featuring a 35 mm case, turns this watch into an accessory that blends fine watchmaking with jewelry.
The automatic calibre R763 enhances its technical quality and elegant character. It is a watch created for those who appreciate refined details and the sparkle of the season.
The Magic of Celebrating the Moment
Rado’s holiday campaign presents more than just three exceptional timepieces. It invites us to reconnect with the magic of the present moment. Each piece symbolizes a different aspect of the festive spirit: the nostalgia of winter, the energy of celebrations, and the warmth of shared moments.
The True Square Open Heart, Captain Cook High-Tech Ceramic Chronograph, and Centrix Diamonds represent the best of Rado’s innovative approach, both in design and materials, as well as its modern vision of Swiss watchmaking.
This season, the brand reminds us that a watch is more than an accessory. It is a way to pause, observe, and truly feel the moment.
⌚Learn more about the history and universe of Rado here.
🔍Find your local authorized dealer
