"BE THE CHANGE YOU WANT TO SEE IN THE WORLD."
GANDHI

BE PART OF THE SOLUTION

We all have our paths on this planet, and it’s our belief that discovering and pursuing our unique missions is vital to experiencing fulfillment.
That’s why we’ve chosen to become part of B1G1 and 1% FOR THE PLANET‘s global communities. By doing so, we aim to expand and enhance our community involvement as we journey through life.

TIME IS NOW! CREATE A WORLD FULL OF GIVING WITH US

With every purchase made on our platform, as well as with the purchase of a watch on the WatchDNA counter within one of our partnered jewellers, we will contribute to one of our incredible charities.

Living by our motto:

Life is too short; one must enjoy it,
Explore its kingdom in its immensity.
Don't stop at what you believe to see,
But on the contrary, search without any despair.

Support our community

Using Gandhi's quote as inspiration, we are firmly convinced that each of us can make a difference in our communities

Fight climate change

Our next generation deserves a better future, so we must work together to contribute to a Clean Earth. Check out below the non-for-profit organization that we decided to support.

Our mission is to create a platform where watch enthusiasts can connect, learn, and make informed purchasing decisions while supporting independent, family-owned authorized retailers passionate about watchmaking and their customer’s journey. We also understand the importance of giving back to the world. WatchDNA has committed to partnering with amazing non-profit organizations to support its mission of creating a world full of giving. Together, we could make a significant difference in the world and be part of the solution. For every transaction you make, something amazing happens in the world.

TIME IS NOW! CREATE A WORLD FULL OF GIVING WITH US

Join us to be part of the Global Community that support the Sustainable Development Goals (SDGs) set by the United Nations.

TOTAL GIVING IMPACTS:

WE ARE IN BUSINESS FOR GOOD

Our planet needs us now more than ever.
Did you know that only 3% of total philanthropy goes to environmental causes?
And yet, climate change is escalating—threatening our communities, food systems, lands, waters,
wildlife and fragile ecosystems like never before.
We must act now. Together.

LEARN MORE