Bulgari is an Italian luxury goods company that was founded in 1884 by Sotirio Bulgari, a Greek silversmith. The brand is known for its fine jewelry, watches, and accessories, as well as its high-end hotels and resorts. Bulgari has a long history of producing luxury timepieces, with its first wristwatch being introduced in 1932. Today, the brand offers a range of watch collections, including the iconic Bulgari Bulgari, the sporty Ergon, and the high-end Daniel Roth and Gerald Genta collections. Bulgari watches are known for their unique designs and use of precious materials, such as gold, diamonds, and colored gemstones. The brand has a strong presence in the global luxury market and has boutiques in major cities around the world.

1884

Sotirio Bulgari, a Greek silversmith, opens a jewelry workshop in Rome, Italy

1905

Bulgari opens its first boutique on Via Sistina in Rome

1920

The brand begins to focus on its own designs and begins to produce fine jewelry and watches

1932

The brand opens a boutique in New York City

1940

The brand opens a boutique in New York City

1977

Bulgari launches its first luxury watch collection, the Bulgari Bulgari

1984

The brand introduces its first sport watch, the Ergon

1992

Bulgari enters the high-end watch market with the launch of its Daniel Roth and Gerald Genta collections

1998

Bulgari acquires the Swiss watch manufacturer Gérald Genta S.A.

2011

Bulgari acquires the Swiss watch manufacturer Gérald Genta S.A.

FOUNDED

1884

HEADQUARTERS

Rome, Italy

SERVICES CENTER

Find your closest authorized retailers

WEBSITE

www.bulgari.com

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